External Factors that Impact Business Decisions (Edexcel IGCSE Business)
Revision Note
Written by: Lisa Eades
Reviewed by: Steve Vorster
The Main External Factors
Business decisions are affected by a range of external factors
These external factors are outside of the control of the business, e.g the UK vote to leave the European Union trading bloc
The response of the business is within their control
Businesses may adapt the products they sell or reorganise the workplace to ensure they meet the challenges and opportunities presented
Diagram: External Factors that can Affect Business
Business decisions can be affected by political, environmental, social, or technological factors (PEST)
Political Factors that Impact Business
Political pressure come from local and national governments and from pressure groups
Environmental groups such as Greenpeace have publicised environmental damage caused by businesses, affecting their reputation
Government decisions influence business activity in a variety of ways
Political Factors that Influence Business
Political Factor | Explanation |
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Government stability and trading relationships |
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Tax regulations |
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Trade restrictions |
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Investment in public services |
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Environmental Factors that Impact Business
Both changing consumer attitudes towards environmental protection and government policy impact business operations in several ways
Changing infrastructure
Many governments are taking steps to make public transport more environmentally friendly, reduce vehicle usage and encourage the use of electric vehicles
Businesses may need to upgrade to electric vehicle fleets, increasing costs in the short term
Improved public transport may increase the accessibility of businesses for workers and customers
Waste disposal
Strict regulations dictate the way businesses dispose of manufacturing waste to avoid pollution
Higher charges for disposal, as well as limits on the volume of permitted waste, increase business costs
Some businesses may identify ways to increase the amount of waste they recycle or reuse
Energy sources
Some governments have prioritised the switch from fossil fuels to green energy production, such as solar and wind power
In the long term, this should mean that businesses are likely to enjoy lower and more consistent energy costs
Changes in climate and weather patterns
Global warming is set to cause permanent changes to the world's climate
Businesses in high-risk areas face more frequent disruption due to floods or intense heat conditions
Insurance premiums may rise, increasing business costs
Some businesses may relocate to less exposed regions or take advantage of changed climates in previously unsuitable areas
Business impact on the environment can be controlled by governments, which can legislate or take enforcement action against those that break environmental laws
Governments Control and the Environment
Legislation | Fines | Limits |
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Examiner Tips and Tricks
In your exam, you may be asked to analyse the reasons why a business may want to be more environmentally friendly. You must ensure that you apply your answer to the business in question and develop at least two reasons.
Social Factors that Impact Business
Social factors include personal attitudes, values, culture and demographic change that affect business
As societies change, businesses need to carry out ongoing research to ensure that they continue to meet stakeholder needs
Social Factors Affecting Business
Social Factor | Explanation |
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Migration |
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Awareness of contemporary issues |
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Demographic structure |
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Social mobility |
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Technological Factors that Impact Business
Advances in technology can have a significant positive impact on business operations
IT technology can improve communication and support administrative functions
Ways IT can be used to Improve Business Functions
Databases | Email & Messaging Apps | Bespoke finance programs | Online technologies |
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The use of robots and automation in manufacturing and agriculture has increased productivity, reduced costs and improved worker safety
Some industries now employ very few workers in production roles, reducing wage costs
In other industries, these technologies have helped to solve the problem of worker shortages
Electronic banking has reduced the need for cash- handling, which improves security and reduces costs
Businesses hold less physical money on their premises, reducing the need for expensive security arrangements
In-person banking takes time and may be less accurate than digital banking
Keeping up with new technology can increase businesses' capital expenditure costs and may require external finance
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