The Average Rate of Return (ARR) is a financial technique used in business to evaluate the profitability of an investment or project. It is expressed as a percentage and calculated using the formula:
For students studying GCSE Business, understanding the ARR is important as it helps in comparing the efficiency and potential returns of different investment opportunities. A higher ARR indicates a more profitable investment, making it a useful tool in financial decision-making. Understanding this concept aids students in assessing how businesses allocate resources effectively to maximise profits.
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