Sustainability - IB Business Management Definition

Reviewed by: Lisa Eades

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Sustainability in IB Business Management means running a business in a way that meets today’s needs without harming future generations. It involves balancing three key areas: profit (economic), people (social), and the planet (environmental).

Businesses should not only focus on making money but also reduce pollution, use resources wisely, and treat people fairly. For example, a clothing brand using recycled fabrics helps reduce waste, while a coffee company paying farmers fair wages supports communities. Companies like Tesla invest in electric cars to cut carbon emissions, and IKEA uses sustainable wood to protect forests.

Sustainable businesses can attract more customers, improve their reputation, and create new ideas while helping society and the environment.

Sustainability Revision Resources to Ace Your Exams

Save My Exams has a great range of resources to explore the topic of sustainability further. 

Read our GCSE Business revision notes on circular business models and sustainability, or test your knowledge of sustainability and other business objectives in our exam questions to improve your grades. 

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Lisa Eades

Reviewer: Lisa Eades

Expertise: Business Content Creator

Lisa has taught A Level, GCSE, BTEC and IBDP Business for over 20 years and is a senior Examiner for Edexcel. Lisa has been a successful Head of Department in Kent and has offered private Business tuition to students across the UK. Lisa loves to create imaginative and accessible resources which engage learners and build their passion for the subject.

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