How to Write an Informative Text for GCSE (Edexcel GCSE English Language)

Revision Note

Deb Orrock

Written by: Deb Orrock

Reviewed by: Nick Redgrove

One of the options that may be included in Section B is a task to write a section of a guide, textbook, leaflet or booklet. For the purposes of this revision note, we are calling this an “informative text”. If you are given this as one of the options in your exam, the purpose will likely be to advise, inform and entertain.

The following guide to writing an informative text in your Edexcel English Language GCSE exam includes:

  • Key features of an informative text

  • How to structure your informative text

Key features of an informative text

This type of text includes information, advice and often some elements of persuasion. It is important to note that, while you should use some stylistic conventions of an article, such as a heading or sub-headings, you should not include features of layout like pictures or columns. You are only being assessed on the text of the guide or leaflet, and your ability to organise and structure your ideas in a logical and coherent way.

While the Edexcel specification states that you may be asked to write a section for a textbook, leaflet or booklet, you are still being asked to write to inform or advise. Some key features of this style of writing include:

Informative text

In a guide you should:

  • Use a clear, informative heading, grabbing your reader’s attention:

    • This could be in the form of a rhetorical question in order to engage your reader

    • For example: “Is exercise actually good for young people?”

  • Include a brief, introductory paragraph, setting out the issue:

    • You could include a made-up quote from an “expert” to add reliability to your introduction

  • Use clear sub-headings to guide your reader through the information:

    • Use the bullet points in the task to help with this

  • Address your audience directly throughout:

    • Make it clear to the examiner that you have understood who your intended audience is

  • Be light-hearted and entertaining, formal and serious, or provide advice and tips, depending on the task set

  • Use topic sentences to begin each paragraph, and then develop that point appropriately and in detail

  • Ensure each paragraph makes sense on its own — do not repeat points or advice you have already given

  • Avoid beginning your leaflet with “I’m writing this because...” or “In this guide I shall be discussing…”

  • Be economical with your use of bullet points:

    • Only use them occasionally in order to summarise or provide top tips

Some expectations of more specific tasks are as follows:

Travel guides

  • Convey the writer’s opinion about a place, as well as factual information

  • Are usually written in the first person

  • Can use a more conversational tone

  • Use interesting language

Leaflets

  • Use sub-headings to organise information in a clear way

  • Can use bullet points to break up information for the reader

  • Employ a confident tone

Booklets or textbooks

  • Present information in a way that is easy to follow, so carefully think about structure

  • Use a more formal tone and subject-specific vocabulary to sound reliable and trustworthy

Because this type of text is intended for publication, it is important to use Standard English and to vary your sentence and paragraph lengths to keep your audience engaged.

How to structure your informative text

As with all of the other text types in Section B, you should spend no more than 10 minutes planning what you are going to write before you begin your response.

To plan a range of points, you can:

  • Create a mind-map or write a list of points and techniques to use:

    • It can also be helpful to number your ideas to structure your answer in a specific order

    • It is important to use the bullet points given to you in the task to structure your response

  • Your response should start with a brief introduction

  • Your response should then be divided into 3 sub-headings:

    • Develop separate ideas or points in each paragraph under each sub-heading

    • Each sub-heading should have 1–2 separate points underneath it

    • Ensure you have developed each point or idea thoroughly before moving on

  • Finish with a concluding paragraph:

    • This could indicate where your reader can find further information, advice or guidance, or could even include suggestions or recommendations

Below is an example of how you might structure a guide to exercising for young people:

Heading

Is exercise actually good for young people?

Paragraph 1:

Introduction

This is your opportunity to engage your reader, so use inclusive language and some facts:

  • Many of us fall out of love with exercise due to poor experiences of PE at school.

Paragraph 2:

Sub-heading

Types of exercise

Paragraph 3:

Sub-heading

The benefits of exercise

Paragraph 4:

Sub-heading

Exercise and mental health

Paragraph 5:

Conclusion

Finish with a conclusion indicating where the reader could go for further information, e.g.:


  • For more suggestions on how to engage young people through physical activity, see…

To produce an effective response, you should aim to develop your points carefully in each paragraph, using language features and techniques to highlight ideas and emphasise your points. 

So remember, the basic features of an informative text that the examiner would expect to see are:

  • Correct formatting:

    • A heading

    • Subheadings to structure your response

  • A clear introduction:

    • This needs to be engaging and direct

    • It should introduce the “issue” you have been given and hook the reader

  • A well structured argument:

    • Paragraphs begin with topic sentences and are effectively linked

    • Include facts, “research” and other evidence to support your response

    • Always remember who your audience is and tailor your writing to suit them

  • A direct and engaging conclusion:

    • This should include recommendations or a call to action

Examiner Tips and Tricks

Keep the purpose of the task in mind throughout. If the purpose of the guide is to persuade more people to do something, then ensure you provide information, advice and use persuasive language techniques to encourage your reader to engage with what you are writing about.

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Deb Orrock

Author: Deb Orrock

Expertise: English Content Creator

Deb is a graduate of Lancaster University and The University of Wolverhampton. After some time travelling and a successful career in the travel industry, she re-trained in education, specialising in literacy. She has over 16 years’ experience of working in education, teaching English Literature, English Language, Functional Skills English, ESOL and on Access to HE courses. She has also held curriculum and quality manager roles, and worked with organisations on embedding literacy and numeracy into vocational curriculums. She most recently managed a post-16 English curriculum as well as writing educational content and resources.

Nick Redgrove

Author: Nick Redgrove

Expertise: English Senior Content Creator

Nick is a graduate of the University of Cambridge and King’s College London. He started his career in journalism and publishing, working as an editor on a political magazine and a number of books, before training as an English teacher. After nearly 10 years working in London schools, where he held leadership positions in English departments and within a Sixth Form, he moved on to become an examiner and education consultant. With more than a decade of experience as a tutor, Nick specialises in English, but has also taught Politics, Classical Civilisation and Religious Studies.