Ethics, the Environment & Business (Edexcel GCSE Business)

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Steve Vorster

Written by: Steve Vorster

Reviewed by: Jenna Quinn

Ethical & Environmental Impacts on Businesses

  • Ethical and environmental considerations have become increasingly important to businesses as consumer concerns have the potential to quickly damage a business or brand reputation

    • Ethical and sustainable practices can prove costly

    • They are essential as many business stakeholders demand greater accountability and transparency

  • Some companies have been able to use their ethical and environmental practices to add value to their brands and this has increased their profitability

Ethical Considerations and Business Activity

  • Ethical considerations can have a significant impact on business activity

  • Companies need to balance their ethical responsibilities with the need to generate profit

    • E.g. Companies like H&M have faced criticism for using sweatshops and exploiting workers in developing countries

      • In response they have implemented a code of conduct for its suppliers and have started using sustainable materials

      • Implementing these ethical practices has come at a cost which has impacted the company's profit margin

Environmental Considerations and Business Activity

  • Balancing their environmental responsibilities with the need to generate profit is also a priority for many businesses

    • E.g.Companies like McDonald's have faced criticism for contributing to deforestation in order to produce palm oil

      • In response, McDonald's has committed to sourcing sustainable palm oil but this has come at a higher cost than sourcing non-sustainable palm oil which has negatively impacted the company's profit margin

Pressure Group Activity and the Marketing Mix

  • Pressure groups are organisations that seek to influence public policy or business practices

    • They use a variety of tactics to achieve their goals

    • E.g. Greenpeace is a pressure group that campaigns for environmental issues and it has targeted companies like Nestle for using unsustainable palm oil

      • In response, Nestle has committed to sourcing sustainable palm oil but this has impacted the company's marketing mix

      • Nestle has had to change its packaging and labelling to reflect its commitment to sustainability and it has had to spend money on advertising campaigns to communicate this message to customers

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Steve Vorster

Author: Steve Vorster

Expertise: Economics & Business Subject Lead

Steve has taught A Level, GCSE, IGCSE Business and Economics - as well as IBDP Economics and Business Management. He is an IBDP Examiner and IGCSE textbook author. His students regularly achieve 90-100% in their final exams. Steve has been the Assistant Head of Sixth Form for a school in Devon, and Head of Economics at the world's largest International school in Singapore. He loves to create resources which speed up student learning and are easily accessible by all.

Jenna Quinn

Author: Jenna Quinn

Expertise: Head of New Subjects

Jenna studied at Cardiff University before training to become a science teacher at the University of Bath specialising in Biology (although she loves teaching all three sciences at GCSE level!). Teaching is her passion, and with 10 years experience teaching across a wide range of specifications – from GCSE and A Level Biology in the UK to IGCSE and IB Biology internationally – she knows what is required to pass those Biology exams.