GCSEBusinessAQAMarketing

Marketing (AQA GCSE Business)

Get ready for your AQA GCSE Business exams with our revision resources. Find everything you need to revise this topic, so you can go into your exam confident and prepared. Teachers and examiners write all our resources, and they’re designed specifically for each exam board. We regularly update them to match the latest syllabus, so you’ll only revise the most accurate, up-to-date information. Explore the collection below to get started.

Identifying & Understanding Customers

  1. Customer Needs & Wants

Segmentation

  1. Segmenting the Market

The Purpose & Methods of Market Research

  1. The Purpose of Market Research
  2. Methods of Market Research
  3. Using Market Research Data

The Elements of the Marketing Mix

  1. An Introduction to the Marketing Mix
  2. Price
  3. Product
  4. Product Portfolios
  5. Promotion: The Promotional Mix
  6. Place
  7. Place: E-Commerce & M-Commerce
  8. Integrating Elements of the Marketing Mix

Identifying & Understanding Customers

  1. Identifying & Understanding Customers

Segmentation

  1. Segmentation

The Purpose & Methods of Market Research

  1. The Purpose & Methods of Market Research

The Elements of the Marketing Mix

  1. The Elements of the Marketing Mix
AQA GCSE Business Past Papers