Prevalence Rates of Smoking (HL IB Psychology)
Revision Note
Written by: Laura Swash
Reviewed by: Lucy Vinson
Prevalence of smoking worldwide
Prevalence is the measure of the proportion of a population who engage in a specific behaviour e.g. smoking
Prevalence may be reported as a percentage (5%, or 5 people out of 100), or as the number of cases per 10,000 or 100,000 people
There are several ways to measure and report prevalence depending on the timeframe of the estimate:
Point prevalence is the proportion of a population presenting with the characteristic/behaviour at a specific point in time
Period prevalence is the proportion of a population presenting with the characteristic/behaviour at any point during a given time period, e.g. the past twelve months
Lifetime prevalence is the proportion of a population who, at some point in their life has presented with the characteristic/behaviour
The World Health Organisation (WHO, 2024) collects data on tobacco use: their latest figures show:
in 2022, 20.9% of the world’s population over 15 years old smoked cigarettes
around 80% of the 1.25 billion tobacco users worldwide live in low- and middle-income countries
the worldwide prevalence of smoking is decreasing each year, except in a few countries (e.g., Egypt, Jordan and Indonesia) where rates of male smokers are still rising (Reuters, 2024)
Examiner Tip
Prevalence rates questions can be tricky, as you need to show awareness that prevalence is not stable and can vary over time. It is also affected by the difficulty of gathering data: the WHO notes in its latest report that low-income countries have the lowest level of survey coverage and therefore data from these countries may be less reliable than those gathered from countries with almost 100% of the population surveyed.
Global trends in prevalence of tobacco use among people aged 15 years and older, by sex, 2000–2030 (estimates to 2020, projections to 2030)
Evaluation of prevalence data on tobacco use
Strengths
Publishing regular prevalence figures allows governments to assess whether they are meeting health targets
Prevalence data from a reputable source like the WHO is important for educational campaigns
Limitations
The worldwide data can hide regional trends which need to be uncovered from the statistics
The reports that are published are often very large and can be difficult to interpret, limiting the use of the data to those who have the time and skills for the task
Prevalence of smoking: age & gender
Gender
34.4% of men and 7.4% of women used tobacco in 2022 (WHO, 2024)
In 2000, around one in six women (16.3%) aged 15 years and older were tobacco users
In 2000, three times as many men as women used tobacco
By 2022 the rate for males was more than four times the rate for females
This increased ratio of males to females using tobacco reflects the faster decline in prevalence among females
The gap between male and female tobacco use is expected to increase further to five times (as many males as females) by 2030
This worldwide trend of women reducing their tobacco use does not account for regional variations
In 2000, the highest tobacco use prevalence among females was 33% in the South-East Asia Region, but this had reduced to 10% in 2022
In 2022, the highest prevalence among females is in the European Region (18%) and women in Europe are not stopping smoking as quickly as those in Asia
Age
Approximately 13% of 15-23 year-olds and 13% of those over 85 years old use tobacco
Prevalence rates for other age groups vary between 18% and 28%
Most tobacco users are aged between 45 and 54 years old
After the age of 54, the prevalence rate for tobacco use declines
As tobacco users, especially cigarette smokers, get older they may be giving up due to the development of health problems e.g. breathing difficulties, lung and heart disease
Only a very small percentage of older women smoke
Evaluation of prevalence data on tobacco use by age and gender
Strengths
Gathering data on prevalence rates by age and gender allows for targeted health campaigns for specific groups, such as young males aged 15-24 years old, who are five times more likely to smoke than females of the same age
Data on tobacco use by gender allows anomalies, like the slower rate of quitting by women in Europe, to be further investigated
Limitations
Quantitative data does not reveal why trends happen; therefore more qualitative investigation is needed
Prevalence data on tobacco use by age and gender does not consider child smokers nor those who are passive smokers
Research which investigates prevalence rates of smoking
Valente et al. (2005) found that popular middle-school children were more likely to smoke
Strassman et al. (2022) found that the nationwide indoor smoking ban in Denmark from 2007 had reduced smoking prevalence and improved lung function
Both Valente et al. (2005) and Strassman et al. (2022) are available as ‘Two Key Studies of Prevalence Rates of Smoking’ – just navigate to the next section of the Prevalence Rates of Smoking topic.
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