ActiveKids Academy runs extracurricular activity clubs for children, offering gymnastics, dance, and martial arts classes. The academy’s current goal is to expand to a new location, which will require significant investment in equipment and rent.
The company estimates the following costs and revenues for the expansion:
Fixed costs | £45,000 per year, including rent and instructor salaries |
Variable costs | £12 per student, covering equipment and utilities |
Revenue | £40 per student per session |
ActiveKids Academy plans to use break-even analysis to determine how many students it must enrol to cover its costs. Stakeholders, including investors, are particularly interested in the profitability and margin of safety for this new venture.