Deviation from Social Norms (AQA A Level Psychology)

Revision Note

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Claire Neeson

Written by: Claire Neeson

Reviewed by: Lucy Vinson

Deviation from social norms

  • Deviation from social norms is one of the four definitions of abnormality

  • Social norms are a set of unwritten rules which people use in order to abide by what is deemed 'normal' behaviour, e.g.:

    • Queuing for a bus rather than pushing to the front

    • Speaking at a volume deemed acceptable for the environment i.e. shouting is acceptable at a football match but not in a café

    • Wearing a bikini on a beach as opposed to wearing a bikini for a work meeting

  • If a behaviour goes against social norms it may be viewed as abnormal

  • Some behaviours are deemed to be desirable (e.g. queuing, speaking quietly); some behaviours are deemed to be undesirable (e.g. pushing, shouting)

  • Someone who performs undesirable behaviours may be labelled as socially deviant

  • Social norms are dependent upon time and culture:

    • Homosexuality was deemed abnormal (and criminal) in the UK until fairly recently

    • Women who were outspoken and assertive were tried as witches in England in the 17th century

    • Unmarried mothers were incarcerated in mental hospitals in Ireland until well into the late 20th century

Some cultures still view some behaviours deemed normal in the UK as abnormal:

  • Homosexuality: in some cultures this is a taboo and may even result in the death penalty

  • Some cultures do not allow women equal rights and may lock women away (or worse) if they protest against this inequality

Examiner Tips and Tricks

Make sure that you are not judgmental when writing about this definition of abnormality: what you consider to be abnormal or deviant behaviour may seem perfectly normal to someone else.

Evaluation of deviation from social norms

Strengths

  • Using deviation from social norms is a useful tool for assessing behaviour, e.g.:

    • someone who constantly behaves in an anti-social manner could be termed socially deviant:

      • their socially deviant behaviour may in fact be symptoms of schizophrenia thus a proper course of treatment can be prescribed for them

  • Social norms are in place to ensure that societies are harmonious and run smoothly:

    • Identifying socially deviant behaviour is one way of protecting members of a society from distressing or harmful acts committed by others

Limitations

  • Some behaviours which appear 'socially deviant' may simply be an example of eccentricity which means that this definition of abnormality does not account for individual differences

  • Deviation from social norms is not generalisable across cultures; the same behaviour may be viewed as normal in one culture and abnormal in another culture e.g.:

    • Hsieh-ping (ghost sickness) is a Chinese/Taiwanese culture-bound syndrome in which the sufferer believes that they are possessed by an ancestral ghost

      • People experiencing hsieh-ping may go into a brief trance-like state, become delirious, experience tremors, hallucinations, crying and laughing

      • In Chinese culture hsieh-ping has positive connotations, but the syndrome would be viewed as deviating from social norms in Western cultures and likely result in a diagnosis of mental illness

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Claire Neeson

Author: Claire Neeson

Expertise: Psychology Content Creator

Claire has been teaching for 34 years, in the UK and overseas. She has taught GCSE, A-level and IB Psychology which has been a lot of fun and extremely exhausting! Claire is now a freelance Psychology teacher and content creator, producing textbooks, revision notes and (hopefully) exciting and interactive teaching materials for use in the classroom and for exam prep. Her passion (apart from Psychology of course) is roller skating and when she is not working (or watching 'Coronation Street') she can be found busting some impressive moves on her local roller rink.

Lucy Vinson

Author: Lucy Vinson

Expertise: Psychology Subject Lead

Lucy has been a part of Save My Exams since 2024 and is responsible for all things Psychology & Social Science in her role as Subject Lead. Prior to this, Lucy taught for 5 years, including Computing (KS3), Geography (KS3 & GCSE) and Psychology A Level as a Subject Lead for 4 years. She loves teaching research methods and psychopathology. Outside of the classroom, she has provided pastoral support for hundreds of boarding students over a four year period as a boarding house tutor.