Global Markets & Business Expansion (Edexcel A Level Business)

Exam Questions

2 hours15 questions
14 marks

Read the following extracts (A to C) before answering

Explain one reason why music streaming companies such as Apple Music may choose to further expand their global market share by introducing services in Asia

Did this page help you?

24 marks

Read the following extracts (E to G) before answering 

Explain one reason why Haier has been able to achieve growth in the mass markets of the United States, Europe and Japan

.

Did this page help you?

34 marks

Read the following extracts (D to G) before answering

Explain one feature of the Brazilian market that makes it attractive to fast food multinationals

Did this page help you?

4
Sme Calculator
4 marks

Read the following extracts (A to D) before answering

Explain one factor the owners of Mumtaz may need to consider when selecting a suitable Asian country in which to locate its new production facility

Did this page help you?

54 marks

Read the following extracts (D to G) before answering

Explain one reason for Ford's decision to enter into a joint venture with Mahindra to develop its new SUV for the Indian market

Did this page help you?

1
Sme Calculator
10 marks

Read the following extracts (D to G) before answering

Using the data from Extract F, assess the impact of the exchange rate movements between January 2019 and April 2019 on the total costs of a business, such as Tropicana, which imports to the USA from Brazil

Did this page help you?

2
Sme Calculator
8 marks

Read the following extracts (A to D) before answering

Using Extract A, assess two likely reasons why US fast food companies such as McDonald’s choose to locate restaurants in the UK

Did this page help you?

3
Sme Calculator
12 marks

Read the following extracts (E to G) before answering 

Assess the likely impact on Ebac Ltd of choosing the UK as a production location

Did this page help you?

4
Sme Calculator
10 marks

Read the following extracts (A to D) before answering

Assess the factors that might affect the success of a global business such as Disney when entering a new market such as China

Did this page help you?

5
Sme Calculator
12 marks

Read the following extracts (D to G) before answering

Assess the likely consequences for Ford of its joint venture with Mahindra

Did this page help you?

6
Sme Calculator
12 marks

Read the following extracts (A to D) before answering

Using the data in Extracts B and C, assess the extent to which saturated markets might stimulate a business such as Netflix to trade internationally

Did this page help you?

7
Sme Calculator
12 marks

Read the following extracts (E to G) before answering

Assess the likely impact on a business such as Pfizer, of a global merger with a business such as Allergan

Did this page help you?

8
Sme Calculator
10 marks

Read the following extracts (E to H) before answering

When choosing to expand overseas, there are a number of factors that may limit the success of this strategy

Assess the likely importance of these factors to Pure Gym’s expansion into emerging markets, such as those in Asia, South America or Africa

Did this page help you?

1
Sme Calculator
20 marks

Read the following extracts (E to G) before answering

The government of Ireland supports the location of multinationals, such as Pfizer, in their country if this benefits the local and national economy overall

Evaluate the likely impacts on the Irish economy of Pfizer locating there and recommend if the Irish government should have supported this decision or not

Did this page help you?

2
Sme Calculator
20 marks

Read the following extracts (A to D) before answering

Using the data in Extract D and your own knowledge of business, evaluate and recommend whether Mindful Chef should seek a joint venture with Auchan, France or seek a global merger with companies such as Blue Apron, US

Did this page help you?